http://www.karawhittington.com/blog-1 daily 0.75 2015-07-22 http://www.karawhittington.com/julien-clarke daily 0.75 2021-07-01 https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1625154994054-QQNYSDQG4659P1EMHJON/1624896274597.jpeg Julien Clarke https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1625154994054-QQNYSDQG4659P1EMHJON/1624896274597.jpeg Julien Clarke http://www.karawhittington.com/blog daily 0.75 2021-07-01 http://www.karawhittington.com/blog/2021/7/1/the-team monthly 0.5 2024-05-22 https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1625155706601-9HK0L8OOIN8O4UYTWPEI/Andreea.jpeg Blog - Andreea Wehrli - Andreea Wehrli Andreea Wehrli is a marketing professional with over a decade of extensive experience in integrated marketing communications and brand development across financial services, asset management, and media. She has focused on maximizing ROI, reaching brand growth, and leading successful marketing and PR campaigns across all channels. Andreea has been working with Kara Whittington since 2017 as an external consultant focusing on campaign execution, market research, client deck reporting, and media proposals. Recently she graduated from the Oxford Digital Marketing: Disruptive Strategy Programme from Saïd Business School, University of Oxford. In her free time Andreea enjoys spending time with her husband and 3 year old son, and also traveling to new destinations exploring new cultures and cuisines. http://www.karawhittington.com/marketing-projects-campaigns daily 0.75 2019-03-07 https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1549846373394-7AI15DQ5ZPR5A11COIVO/52459401_s.jpg Projects https://static1.squarespace.com/static/557f612ce4b0bdc1b3843a1a/55a9987be4b064e8b5fad087/55a9992ee4b03fdc81fc1abf/1437178158157/ Projects https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1486513260183-GWHCQYISRIQSHTZS2OUO/FALLSEASON2016_MC_BANNER_580x640+%283%29.jpg Projects - Modern Cinema Campaign - SFMOMA and SF Film Society Project managed the inaugural film series Modern Cinema, liaising directly between SFMOMA and SFFILM (formerly SF Film Society) to organize assets for web and print materials. Crafted multi-channel media plan to support ticket sales to membership and public. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1486512999572-B7483H9H28VIN80ZKHLU/Screen+Shot+2017-02-07+at+4.15.31+PM.png Projects - Media Partnerships Negotiated - SFMOMA As interim Marketing & Sales Director for SFMOMA leading up to and during the reopening of the expanded museum, I pursued and secured more than XX of in-kind media support to extend the reach of the opening campaign. https://www.sfmoma.org/get-involved/corporate-engagement/media-partners/ https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1486512772384-6VLSHSADUXJRRZYRZLWB/SFMag_Qtr_Rd5.jpg Projects - Extraordinary Care Campaign - Saint Francis Foundation As part of the campaign to support the Saint Francis Foundation, we utilized market research to hone in on key message points to elevate the Saint Francis Memorial Hospital and Saint Francis Foundation brand. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1486512353838-H9DFXXC9OFWSDVEBKU8Y/image-asset.jpeg Projects - Extraordinary Care Campaign - Saint Francis Foundation Commercial video to support the Saint Francis Foundation brand-building campaign. This TV spot was the cornerstone piece of a multi-channel campaign including outdoor, digital, social media, and radio. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1486512498953-9Y6BIN4COKF1NT0MADTB/Screen+Shot+2016-04-25+at+9.50.58+PM.png Projects - Extraordinary Care Campaign - Saint Francis Foundation We included paid social media as part of the Saint Francis Foundation’s brand awareness campaign. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1486512070780-0G4MOVQ2NZO6T7AQZDSM/Screen+Shot+2017-02-07+at+3.56.20+PM.png Projects - Website - San Francisco Girls Chorus Worked with web developer to implemen a new website for the San Francisco Girls Chorus launched in Fall 2015. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550163307407-XCTL3HEA0M9KIIG6ZXLY/KW.COM_Work+Sample_CDS_0029.JPG Projects - Re-opening Campaign - SFMOMA May 2016. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550163270504-4451L61SULYFK1HKX1A2/KW.COM_Work+Sample_CDS_0019.JPG Projects - Marketing Collateral - de Young Museum Led the creative development of all marketing collateral designed for the David Hockney: A Bigger Exhibition, Keith Haring: The Political Line, and Modernism from the National Gallery of Art campaigns at the de Young Museum. 2013–2015. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550164200112-EWKMK44AI5U6K572GQ2N/KW.COM_Work+Sample_CDS_0142.JPG Projects - Marketing Collateral - de Young Museum Rack cards to support exhibitions at the de Young Museum, including Diebenkorn: The Berkeley Years, David Hockney: A Bigger Exhibition, and Modern Nature: Georgia O’Keeffe and Lake George. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1437178347533-VL0QO7ZVCX4YK8G4UD21/image-asset.jpeg Projects - Keith Haring Campaign - de Young Museum TV Commercial produced for the de Young Museum's exhibition Keith Haring: The Political Line in partnership with production and filming studio TEAK Digital in San Francisco, California. November 2014. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438044048117-SSZRBK34T97R7WEVMXYG/Homepage+Takeover_Haring.jpg Projects - SF Travel Partnership - de Young Museum Promotional travel partnership with San Francisco Travel to support Keith Haring: The Political Line exhibition on view at the de Young Museum. November 2014. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438044043947-EU91SZXI6CMBS74X0ZYL/Web+Audio+Tile+and+Banner_Audio+Everywhere_Fire+Arts+Museums+of+SF+Haring.png Projects - Keith Haring Campaign - de Young Museum Streaming broadcast and display banners were included in the digital advertising strategy for the Keith Haring: The Political Line exhibition campaign. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1437588864797-HC0EYGWNX8P221VBZMPX/Haring+VIP+ticket+package+online_full+listing.jpg Projects - Hotel Partnership - de Young Museum Organized partnership with Joie de Vivre hotels in conjunction with Keith Haring: The Political Line exhibition on view at the de Young Museum. November 2014. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438044036413-7L68FFZC11WDWQ48OAWZ/SF+Arts+Commission_JC+Decaux+Postings+on+Market+St.jpg Projects https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1437588725642-KOY9POT3JFNB07W6B4GR/image-asset.jpeg Projects - Keith Haring Sculpture Moves from the Moscone Center to the de Young Partnering with San Francisco Travel Association, with video services by TEAK Digital, this video promoted Keith Haring's sculpture Three Dancing Figures as it moved from the Moscone Center in San Francisco's SOMA district to Golden Gate Park in front of the de Young Museum. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550163922675-U8GYT5G997NMO9JRV52T/KW.COM_Work+Sample_CDS_0078.JPG Projects - Visitor Guide and Map - de Young Museum Directed the redevelopment of the de Young Museum’s Map and Visitor Guide into a suite of materials for visitors that offered tours and helpful information that was easy to navigate and current with changing artwork and featured exhibitions. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550164108014-7N0QIM4ZDBCCUGMN8JDJ/KW.COM_Work+Sample_CDS_0079.JPG Projects - Visitor Guide and Map - de Young Museum Re-envisioned the de Young Museum’s visitor map to provide better way-finding markers and accurate gallery descriptions. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550164138132-Q8RE8RL6123MS28P1LSG/KW.COM_Work+Sample_CDS_0087.JPG Projects - Monthly Programs Calendar - de Young Museum Instituted a monthly calendar with featured public programs events, exhibitions, and collection highlights at the de Young and Legion of Honor museums—an asset that had not previously been created or distributed to visitors. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438034333450-GKT52I0YGPJT3B49GHDC/SFGate.com+homepage+wrap_March+4.jpg Projects https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438044413140-6XXQFGJ1N2SUQ4B7P0Y9/Flyer_Art-of-Yoga_SF.jpg Projects - Promotional Partnership - de Young Museum As part of promotions to drive attendance to the Modernism from the National Gallery of Art exhibition (on view June–October 2014) at the de Young, my team partnered with Flavorpill to host an on-site yoga event. This experience included museum admission with added incentives for a return visit. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438044410706-WYBRFWJTEU2DMJNRRHIV/bvlgari-exhibit.jpg Projects - Bulgari Campaign - de Young Museum Out of home and billboard advertising, both in Golden Gate Park and in targeted geographic regions of the Bay Area, supported the marketing plan for the de Young’s exhibition, The Art of Bulgari, on view September 2013–February 2014. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438044411137-SGORLSY1ZLRP6WGPCGCF/tumblr_inline_mw9vk3abcd1rugke7.jpg Projects - Bulgari Campaign - de Young Museum Promotions launched to drive audiences to visit The Art of Bulgari (on view September 2013–February 2014) included coupons for discounted admission, which were distributed to select audiences. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438034245932-BDBP8GQJZQBZJN8GWUJ7/IntimateImpressionismLaBoulange.jpg Projects - Local Restaurant Partnerships - Legion of Honor Partnered with local La Boulange bistro restaurants to offer a limited-time admission discount to their customers and to drive visitation for the Legion of Honor’s Intimate Impressionism exhibition. March–August 2014. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438034553119-H63YKVH3G2YKWUN46OZH/RRi0896_Intimate_Impressionism_Sweepstakes_ChocoMail_R2.jpg Projects - Intimate Impressionism Campaign - Legion of Honor Working with Ghirardelli Chocolate, promotions were run to drive visitation to Intimate Impressionism at the Legion of Honor. March–August 2014. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438034253963-CM13OZGOGR4K4KY612OZ/ChronicelCoverIntimateImpressionism.jpg Projects - Intimate Impressionism Campaign - Legion of Honor Print ad promoting the Intimate Impressionism exhibition on view at the Legion of Honor (March–August 2014), run in the San Francisco Chronicle. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438040655161-2IXPEIGYVDSCU3Z763TT/FAMSFStoreArtpoint.jpg Projects - Online Campaigns - de Young Museum and Legion of Honor Retargeting display banner ads were run in support of special events, including ArtPoint’s annual gala, and the museum stores at the de Young and Legion of Honor. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550164267926-XKX418BULD5EULT3LREQ/KW.COM_Work+Sample_CDS_0149.JPG Projects - Girl with a Pearl Earring - de Young Museum Advertorial insert was designed and executed in partnership with the San Francisco Chronicle. All Sunday newspaper subscribers and on-site visitors received a copy of this insert, which provided exhibition highlights, curatorial essays, and a list of cultural activities and programs available to visitors at the de Young Museum and around Golden Gate Park. This piece greatly enriched the visitor experience and provided a multi-purpose marketing tool for increased awareness. January–June 2013. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438033953817-LO7KZDRJV1NLZSUBGP3Z/GirlwithaPearlCheesePromo.jpg Projects - Girl with a Pearl Earring - de Young Museum Working with an international Dutch cheese producer and supplier, the Girl with a Pearl Earring exhibition (on view at the de Young Museum January–June 2013) was promoted in local grocery stores throughout the Bay Area and San Francisco, including Safeway, Andronico’s, Mollie Stone’s, and Lucky. Coupon stickers were placed on cheese packaging with discount codes and exhibition messaging. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438033972473-ZC4WDALJX8MH57FA0OOC/GirlwithaPearlChocolate.jpg Projects - Girl with a Pearl Earring - de Young Museum Partnering with Ghirardelli Chocolate to produce customized chocolate packaging and select flavors, the de Young Museum and Legion of Honor museum stores sold chocolate bars during the run of the Girl with a Pearl Earring exhibition at the de Young Museum. January–June 13. Ghirardelli Chocolate further promoted the exhibition in-stores to international travelers and tourists. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438033991694-NKZYX44PAJ35KBVLF78I/GirlwithaPearlBookmark.jpg Projects - Girl with a Pearl Earring - de Young Museum Collateral for the Girl with a Pearl Earring exhibition at the de Young museum. January–June 2013 https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438037459471-5U90VF59EN9LEZHYA533/image-asset.jpeg Projects - Virgin America Tourism Campaign - Fine Arts Museums San Francisco This video was featured on Virgin America’s in-flight video reel for travelers and tourists flying into San Francisco. The video highlights both the de Young Museum and the Legion of Honor with added focus on exhibitions currently on view. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438033983174-JI112ZN8GNU0GW5QV3NU/GirlwitaPearlMuni.png Projects - Girl with a Pearl Earring - de Young Museum Added value public transit advertising, negotiated in partnership with the SFMTA, to support the Girl with a Pearl Earring exhibition at the de Young Museum. January–June 2011. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438039322655-5CT1VBLJXBT15I1RC1AE/DSC_2931.jpg Projects https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438044051222-V49UX0XTDX0TIITQ6W0X/IMG_2958.PNG Projects - Promotional Partnership - de Young Museum Ticket giveaway promotion organized with partner SF Travel to drive attendance to The Fashion World of Jean Paul Gaultier (March–August 2012) at the de Young Museum. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438040644368-LRXWJ98I3ARODKK4B79A/SFMOMA+evite+FA.png Projects - Event Marketing - SFMOMA March 2012. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438044033128-U0HJLU80WHJBYS4SAGTY/ModLibs.jpg Projects - The Modern Ball - SFMOMA 2012. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550164366462-WMAG9LGPBMSUSIF4UV1A/KW.COM_Work+Sample_CDS_0162.JPG Projects - Modern Ball - SFMOMA Led the 2012 program design and marketing plan. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438033540304-EC1QWESRHH59QRGS4D2I/image-asset.jpeg Projects - Modern Ball - SFMOMA Served as key marketing oversight for all produced pieces advertising The Modern Ball supporting SFMOMA in 2012. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438041144375-XAPDDVWHAE9RY0Z0XRIB/image-asset.jpeg Projects - 49 Seconds of the San Francisco Symphony https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438044411355-4TL7ZRWPMEIH47SKJUSK/BWB_vert_2012.png Projects - Black & White Ball - SF Symphony Led the media planning and buying of the San Francisco Symphony’s Black & White Ball (2012) including all marketing and promotions. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550163020321-4ANVJ4RNDGBVZRQPEATU/KW.COM_Work+Sample_CDS_0011.JPG Projects - 100 Years Campaign - San Francisco Symphony As part of the SF Symphony’s 100 Years campaign, media sponsor SF Chronicle published an advertorial insert. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550161761104-FVZ2GRGTOBF9UNTO9WMQ/KW.COM_Work+Sample_CDS_0002.JPG Projects - 100 Years Campaign - San Francisco Symphony Marketing collateral created for 100 Years campaign at the SF Symphony. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438036639307-HXU4S2NCMLTIFLCZIPOS/motion-graphics-animation-studio-san-francisco-symphony-summer-2012.jpg Projects - Summer & the Symphony - San Francisco Symphony Led the rebranding and execution of the San Francisco Symphony’s summer concert series (formerly called Summer at the Symphony), including all media planning and buying, all creative and copywriting, subscriptions and single tickets, projections, pricing, and reporting, as well as media partnerships. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1438037029962-KXJVAOC7DRFNHVAH26JH/sfsholiday2010.jpg Projects https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550162086217-Y4D2DZAQ0LFKARA3H4RV/KW.COM_Work+Sample_CDS_0006.JPG Projects - Promotional Partnership - San Francisco Symphony Promotional partnership with Ghirardelli Chocolate in conjunction with Summer & the Symphony campaign at the SF Symphony. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550164302186-Q65P7G4QTUWINAQQLD1T/KW.COM_Work+Sample_CDS_0151.JPG Projects - Masquerade Ball - San Francisco Symphony 2011. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550164398942-2R767QJ65UOZLL7G6WIF/KW.COM_Work+Sample_CDS_0168.JPG Projects - Holidays with the Symphony Campaign - San Francisco Symphony Collateral in support of the Holidays with the San Francisco Symphony advertising campaign. November–December 2011. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550163858020-LO0OCNIXHEG1IF90XPBY/KW.COM_Work+Sample_CDS_0036.JPG Projects https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550163230895-31CNN0Z7ZVQHSGETVYM8/KW.COM_Work+Sample_CDS_0014.JPG Projects https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550163738191-Z180T9DEZXZI0GZEP5EW/KW.COM_Work+Sample_CDS_0031.JPG Projects - Gala Invitation - Los Angeles Master Chorale Let marketing for the Los Angeles Master Chorale’s Inaugural Concert and Gala held at the Walt Disney Concert Hall. 2003. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550164170323-DLAVJZ1MKO9ONE47FV3J/KW.COM_Work+Sample_CDS_0105.JPG Projects http://www.karawhittington.com/new-blog daily 0.75 2017-10-25 http://www.karawhittington.com/about-kara-whittington daily 0.75 2021-07-19 https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1549845922365-03JTICLEYO3AWMCUKBN9/Kara-Whittington-Bay-Area-Marketing.jpg About photo by Kara's high school swimming buddy, the talented Mary Briemle at Bettina Crawford Photography. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550273564219-DOZNU9NREN4BE0W7T0UH/IMG_3192.jpg About http://www.karawhittington.com/home daily 1.0 2019-02-14 https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1551982872616-S025EWV3K1S30DL2FMV8/DSC_4289KWheadshot3.jpg Marketing & Communications Consultant http://www.karawhittington.com/marketing-and-advertising-consulting-services daily 0.75 2021-07-01 https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1551981762319-HQB20TH7L90WYWTUEJ7J/Kara-Whittington-Campaign-Management.png Services - Campaign Management A successful campaign starts with a well-designed plan that is integrated across the appropriate marketing and communications channels, whether through digital content, display ads, email, out-of-home, print, search, social media or video. I can help expertly plan, implement, and manage marketing campaigns of any size and scale. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1551981598994-51YIMABDA6CIRV65P2VK/Kara-Whittington-Digital-Marketing.png Services - Digital Marketing Make every click count and better understand your customers’ online purchase path with a comprehensive digital marketing strategy. In addition to traditional media, I’ll handle digital and video ad placements, display banners, automated marketing, and retargeting strategies for single tickets, memberships, subscriptions, donations, brand awareness, and other offerings important to your brand. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1551981641664-0QDTKHS89QSOXL68GDF1/Kara-Whittington-Social-Media.png Services - Social Media Bolster your social media marketing with the right strategies and you will motivate your biggest fans to become brand advocates. I’ll execute channel-specific approaches to keep audiences engaged in your brand while also devising tactics to highly target audiences and increase followers who take action. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1551981713674-UPZUPBU3BUQPFYNK5KFD/Kara-Whittington-Content-Marketing.png Services - Content Marketing From website content and collateral to email and social media communications, let me take care of quality content creation, building an editorial calendar, handling copywriting and editing. I believe in testing and optimizing content strategies so that messaging efforts are time-efficient and effective in reaching your audience. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1551981801235-ONTGU479XVO2WGRBA8BJ/Kara-Whittington-Analytical-Reporting.png Services - Analytical Reporting Marketing plans and strategies are strengthened by my expertise in evaluating return-on-investment, developing pricing strategies, plus designing dynamic and variable pricing models. I work with Google Analytics and social media analytics tools, using both in-platform insights and third party metrics, to provide clients with regular reporting and actionable insights on sales and social media engagement. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1551981612174-37KUOFRRA4J0W9XNFHNN/Kara-Whittington-Advertising.png Services - Advertising Expert in building robust advertising plans—including media planning & buying, and contract negotiations—that maximize both reach and savings. Services range from branding and ad campaign development to advertisement trafficking and project management. I have worked with graphic designers, art directors, and ad agencies to create ads that make an impact and deliver results. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1551981674813-DYFU933SBW1CNG5AB2TB/Kara-Whittington-Email-Marketing.png Services - Email Marketing My experience includes building emails across multiple ESPs (ex. MailChimp), developing tactics to support list growth, managing list segmentation, using deep analytics to enhance email performance, tailoring messages to drive sales, improving click rates and open rates, and more. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1551981783952-PMVE9384909SEYAAWX7L/Kara-Whittington-Sponsorships-Partnerships.png Services - Promotions & Partnerships In addition to advertising and marketing campaigns, I am here to help build and execute promotional packages to extend the reach of advertising campaigns. From marketing benefits, organizing and cultivating promotional partnerships, spearheading event marketing programs, developing proposals, implementing strategic partnerships, and identify other sponsorship or promotional opportunities, add this service on to any campaign for more visibility and traction for your marketing goals. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1549845542237-900OLAWT27SBS1CJROOL/74833052_s.jpg Services http://www.karawhittington.com/marketing-clients daily 0.75 2023-08-31 https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1578595129940-UKU7R3IDU59HVWZQVJSI/AMALUNA_BW-website.jpg Clients - Cirque du Soleil Amaluna https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1508950930189-EBZ00DVXZ8DBJBEKEVMB/SF+Moma_logo_detail.png Clients https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1643739785609-0CVC87JACWW4NFTPDSY0/sfb-logo-vert-blk.png Clients https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1666906232421-D1EX6ILX9NVMKQKIE3UV/logo2.png Clients https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1643741551182-5PUMK8XGPHP1A3S0AUDF/Fugazi-02Combo.png Clients https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1643739785653-WGOC2V0K516AAH8FBNCK/family-home-logo.png Clients https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1578596673663-X2SK2DZUEGX26EQWARKM/axisFinalLogoColor_crop.jpg Clients - Axis Dance Company https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1666319268414-97WGROXLHH1TT01B467H/merolalogo.png Clients - Merola Opera Program https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1508950927890-1U7QMRNAQ3SE657GJ5F4/Cabrillo+Festival+of+Contemporary+Music.png Clients https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1508950928203-GG5E0C5WZ3IV2MS14H2F/cantor_short.png Clients https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1578595524675-D96QC09COBBUEW4FJN6N/andersoncollection_01-+logo.jpg Clients https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1578596835852-VQF7BOY21GUA08G5P2QC/CDS+gold+logo.png Clients - Cirque du Soleil https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1508950928801-2NL0L7VS4X8MB2I7F7G5/Computer+History+Museum_logo.jpg Clients https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1508950929252-HI6EOLYX4KGGKBSD9LGP/ECCF-Music-Center-Logo-25282-2529.jpg Clients https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1508950929491-BBFNCG691YTLH5IVHGE1/Saint+Francis.png Clients https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1508950930178-CP192XY3UCKQY1QL4TB1/San+Francisco+Gay+Men%27s+Choir.jpg Clients https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1508951607881-OSGFTIQYN6MLO9S0QT1J/Logo_SFPerformances.png Clients https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1643739786025-L38FA4BQTHUZQYVUHA36/transcendence-text-logo-2-1.png Clients https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1643739786134-4H60ZCGHGY6LR0CRD8UB/ecology-center-hi-res-logo.png Clients https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1643739786439-SSSITYB45W1E6P3BVJSQ/CAFMlogoRGB-1.png Clients https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1549846509758-CE8GYNUJSG6D5UL13P38/27511077_s.jpg Clients http://www.karawhittington.com/contact daily 0.75 2023-08-22 https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550164895816-1TRMP4VNPI99W5PO42BZ/image-asset.jpeg Contact Us http://www.karawhittington.com/services daily 0.75 2019-02-14 https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1549843333771-GBOSPMMFPH1PJ5W7F4FP/Kara+Whittington-Social-Media.png Copy of Services - Social Media Bolster your social media marketing with the right strategies and you will motivate your biggest fans to become brand advocates. I’ll execute channel-specific approaches to keep audiences engaged in your brand while also devising tactics to highly target audiences and increase followers who take action. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1549845068752-8HQIY3Y5WG97VEDMOC5I/056-note-2.png Copy of Services - Content From website content and collateral to email and social media communications, let me take care of quality content creation, building an editorial calendar, handling copywriting and editing. I believe in testing and optimizing content strategies so that messaging efforts are time-efficient and effective in reaching your audience. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1549843895345-PY2Q6J74Y8VVSNDZNVDM/Kara-Whittington-Sponsorships-Partnerships.png Copy of Services - Sponsorships & Partnerships In addition to advertising and marketing campaigns, I am here to help build corporate sponsorship packages with marketing benefits, organize and cultivate promotional partnerships, spearhead events marketing programs, develop proposals, implement strategic partnerships, and identify other sponsorship or promotional opportunities. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1549842867217-PN7D2O4OUW2PO1TRQOYH/Kara-Whittington-Campaign+Management.png Copy of Services - Campaign Management A successful campaign starts with a well-designed plan that is integrated across the appropriate marketing and communications channels, whether through digital content, display ads, email, out-of-home, print, search, social media or video. I can help expertly plan, implement, and manage marketing campaigns of any size and scale. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1549844878735-HPPD4EZ7XHTLOC6EB77Q/Kara-Whittington-Digital-Marketing.png Copy of Services - Digital Marketing Make every click count and better understand your customers’ online purchase path with a comprehensive digital marketing strategy. In addition to traditional media, I’ll handle digital and video ad placements, display banners, automated marketing, and retargeting strategies for single tickets, memberships, subscriptions, donations, brand awareness, and other offerings important to your brand. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1549843847068-V13EB77D3BFMXKZJ6H5B/Kara-Whittington-Analytical-Reporting.png Copy of Services - Analytical Reporting Marketing plans and strategies are strengthened by my expertise in evaluating return-on-investment, developing pricing strategies, plus designing dynamic and variable pricing models. I work with Google Analytics and social media analytics tools, using both in-platform insights and third party metrics, to provide clients with regular reporting and actionable insights. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1550166269512-1Q36XIBOYOR6FS728GZY/Kara-Whittington-Digital-Marketing.png Copy of Services - Digital Marketing Make every click count and better understand your customers’ online purchase path with a comprehensive digital marketing strategy. In addition to traditional media, I’ll handle digital and video ad placements, display banners, automated marketing, and retargeting strategies for single tickets, memberships, subscriptions, donations, brand awareness, and other offerings important to your brand. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1549845035874-A6EGYDU5MIG4X2CLU5CD/003-email-envelope-outline-shape-with-rounded-corners.png Copy of Services - Email Marketing My experience includes building emails across multiple ESPs (ex. MailChimp), developing tactics to support list growth, managing list segmentation, using deep analytics to enhance email performance, tailoring messages to drive sales, improving click rates and open rates, and more. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1549844863949-02GBHDSH8DJ8RGCMH4ML/Kara-Whittington-Advertising.png Copy of Services - Advertising Expert in building robust advertising plans—including media planning & buying, and contract negotiations—that maximize both reach and savings. Services range from branding and ad campaign development to advertisement trafficking and project management. I have worked with graphic designers, art directors, and ad agencies to create ads that make an impact and deliver results. https://images.squarespace-cdn.com/content/v1/557f612ce4b0bdc1b3843a1a/1549845542237-900OLAWT27SBS1CJROOL/74833052_s.jpg Copy of Services http://www.karawhittington.com/home-1 daily 0.75 2016-03-22 https://images.squarespace-cdn.com/content/v1/56cb3cba59827e93fe59b7ff/1456937093367-KZFXOYMZOMSAJU9MPSEO/image-asset.jpeg Five Star Homes https://images.squarespace-cdn.com/content/v1/56cb3cba59827e93fe59b7ff/1456937109909-T0NRUBU5L1NZWH0G78CA/image-asset.jpeg Five Star Homes https://images.squarespace-cdn.com/content/v1/56cb3cba59827e93fe59b7ff/1456937126692-IN2XXNF0H65F023MWZIE/image-asset.jpeg Five Star Homes https://images.squarespace-cdn.com/content/v1/56cb3cba59827e93fe59b7ff/1456938305372-FL5CYSYX2HKUJ16I0JPI/header-home-JessieWebster_Treehouse_25.jpg Five Star Homes http://www.karawhittington.com/contact-five daily 0.75 2025-05-12 https://images.squarespace-cdn.com/content/v1/56cb3cba59827e93fe59b7ff/1456939043395-AOPQ3YO5GRHOP2IK7UD6/header-contact-JessieWebster_Treehouse_21.jpg Contact http://www.karawhittington.com/testimonials-five daily 0.75 2025-05-12 https://images.squarespace-cdn.com/content/v1/56cb3cba59827e93fe59b7ff/1456860801571-YRX56NCYQBA7X6F56RVM/image-asset.png Testimonials https://images.squarespace-cdn.com/content/v1/56cb3cba59827e93fe59b7ff/1456860814473-EFM4C03QYY29DX49N3X8/image-asset.png Testimonials https://images.squarespace-cdn.com/content/v1/56cb3cba59827e93fe59b7ff/1456860882885-VEAFMYL7ZKEMVNFFNPY5/image-asset.png Testimonials https://images.squarespace-cdn.com/content/v1/56cb3cba59827e93fe59b7ff/1456860866781-KQRKUA5211IJ8UQ32Z8G/image-asset.png Testimonials https://images.squarespace-cdn.com/content/v1/56cb3cba59827e93fe59b7ff/1456938953605-64M27TNZ3BKT4PTE7VE2/header-testimonials-JessieWebster_Treehouse_20.jpg Testimonials