kw

kara whittington

Marketing Consultant specializing in non-profit arts with an emphasis on museums and performing arts organizations. Range of services from media planning and buying, media partnerships and sponsorships, social media marketing, promotions, website and email marketing. 

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Modern Cinema - SFMOMA and SF Film Society

Modern Cinema - SFMOMA and SF Film Society

Project managed the inaugural film series Modern Cinema, liaising directly between SFMOMA and SFFILM (formerly SF Film Society) to organize assets for web and print materials; Crafted multi-channel media plan to support ticket sales to membership and public.

Print Ad - Saint Francis Foundation

Print Ad - Saint Francis Foundation

As part of the campaign to support the Saint Francis Foundation, we utilized market research to hone in on key message points to elevate the Saint Francis Memorial Hospital and Saint Francis Foundation brand.

Social Media - Saint Francis Foundation

Social Media - Saint Francis Foundation

We included paid social media as part of the Saint Francis Foundation’s brand awareness campaign.

Website - San Francisco Girls Chorus

Website - San Francisco Girls Chorus

Worked with web developer to implemen a new website for the San Francisco Girls Chorus launched in Fall 2015.

SF Arts Commission_JC Decaux Postings on Market St.jpg
SFGate.com homepage wrap_March 4.jpg
Flyer_Art-of-Yoga_SF.jpg
bvlgari-exhibit.jpg
tumblr_inline_mw9vk3abcd1rugke7.jpg
IntimateImpressionismLaBoulange.jpg
RRi0896_Intimate_Impressionism_Sweepstakes_ChocoMail_R2.jpg
ChronicelCoverIntimateImpressionism.jpg
FAMSFStoreArtpoint.jpg
GirlwithaPearlCheesePromo.jpg
GirlwithaPearlChocolate.jpg
GirlwithaPearlBookmark.jpg
GirlwitaPearlMuni.png
DSC_2931.jpg
IMG_2958.PNG
SFMOMA evite FA.png
ModLibs.jpg
SFMOMA's Modern Ball (2012)

SFMOMA's Modern Ball (2012)

Served as key marketing oversight for all produced pieces advertising The Modern Ball supporting SFMOMA.

Black & White Ball - SF Symphony (2012)

Black & White Ball - SF Symphony (2012)

Led the media planning and buying of the San Francisco Symphony’s Black & White Ball including all marketing and promotions.

Summer & the Symphony

Summer & the Symphony

Led the rebranding and execution of the San Francisco Symphony’s summer concert series (formerly called Summer at the Symphony), including all media planning and buying, all creative and copywriting, subscriptions and single tickets, projections, pricing, and reporting, as well as media partnerships.

sfsholiday2010.jpg
de Young Museum Visitor Guide

de Young Museum Visitor Guide

Directed the redevelopment of the de Young Museum’s Map and Visitor Guide into a suite of materials for visitors that offered tours and helpful information that was easy to navigate and current with changing artwork and featured exhibitions.

de Young Museum Map

de Young Museum Map

Re-envisioned the de Young Museum’s visitor map to provide better way-finding markers and accurate gallery descriptions.

de Young Museum Monthly Calendar of Events

de Young Museum Monthly Calendar of Events

Instituted a monthly calendar with featured exhibitions and collection highlights at the de Young and Legion of Honor museums—an asset that had not previously been created or distributed to visitors.

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Modern Cinema - SFMOMA and SF Film Society
Print Ad - Saint Francis Foundation
Extraordinary Care - Saint Francis Foundation
Social Media - Saint Francis Foundation
Website - San Francisco Girls Chorus
Commercial - Keith Haring: The Political Line
SF Arts Commission_JC Decaux Postings on Market St.jpg
Keith Haring Sculpture Moves from the Moscone Center to the de Young
SFGate.com homepage wrap_March 4.jpg
Flyer_Art-of-Yoga_SF.jpg
bvlgari-exhibit.jpg
tumblr_inline_mw9vk3abcd1rugke7.jpg
IntimateImpressionismLaBoulange.jpg
RRi0896_Intimate_Impressionism_Sweepstakes_ChocoMail_R2.jpg
ChronicelCoverIntimateImpressionism.jpg
FAMSFStoreArtpoint.jpg
GirlwithaPearlCheesePromo.jpg
GirlwithaPearlChocolate.jpg
GirlwithaPearlBookmark.jpg
Fine Arts Museums San Francisco
GirlwitaPearlMuni.png
DSC_2931.jpg
IMG_2958.PNG
SFMOMA evite FA.png
ModLibs.jpg
SFMOMA's Modern Ball (2012)
49 Seconds of the San Francisco Symphony
Black & White Ball - SF Symphony (2012)
Summer & the Symphony
sfsholiday2010.jpg
de Young Museum Visitor Guide
de Young Museum Map
de Young Museum Monthly Calendar of Events